103 Digital Marketing Trends and Prediction Lists for 2013

marketing - Enterprise MM If you have been following my blog posts here the past month, you know I have been sharing my 2013 trends research notes and observations along the way.  One part of my process is to read what others are saying about trends.   The past two weeks (check out the last 10 blog posts here) I’ve been sharing with you lists of blog posts and online articles that provide discussions relating to the trends I am researching.

Today I am featuring blog posts and articles that discuss important trends in digital marketing and the role of the CMO.  The marketing profession is undergoing a transformation thanks to the ever changing landscape of digital technology.  Marketing professionals have to stay current on how developments in the area of cloud, mobile, social, video, big data and analytics will impact the marketing profession.  2013 promises to be another interesting year as the technology trends just mentioned are all very hot.  It’s not a stretch to say that CMOs and Marketing Departments are a little over their head.

One indication of the activity in this area is all the articles and blog posts that have been written and published in the past 30-60 days.  The list below is evidence of that activity.  

Here then, is a list of articles and blog posts I have uncovered in the past few weeks that focus on the challenges and trends ahead in marketing for 2013.  I invite you to come back tomorrow and I will have another list like this one on another important trend to share with you.

Source Title of Article / Blog Post
24/7 Media Digital Marketing Trends of 2013
AdAge Five Bets On How Digital Marketing Will Change in 2013
AdAge How The Role Of CMO Will Change In The Year Ahead
AdExchanger Online Marketing: Top Trends for 2013
Adotas 2013: The Year Of Mobile Social Marketing
Adweek CMO Council Report: Marketing Budgets on the Upswing
Bdaily Top eCommerce Marketing Opportunities for 2013
BizCommunity.Com Five digital trends to watch for in 2013
BizReport Data, content solutions to help brands in 2013
Branding Strategy Insider Brand Marketing Trends For 2013
Business2Community 2013 Digital and Social Marketing Emerging Trends
Business2Community 2013 Medical Marketing Predictions
Business2Community 2013: The Year of Integrated Digital Marketing
Business2Community 5 Online Marketing Resolutions to Make in 2013
Business2Community Digital Marketing in 2013: What’s In and What’s Out
CEB Blogs 4 Things on B2C CMO’s Minds for 2013
CMO.com 13 Major Marketing Trends For 2013
CMO.com Digital Marketing In 2013: Predictions From 86 Industry Luminaries
CMO.Com For 2013, Digital Strategy Is Critical
CMSWire Content Strategy: Five Predictions for 2013
CMSWire Web CMS Trends in 2013: Multi-Touch, Cloud, Social CRM
Constant Contact Constant Contact outlines SME marketing predictions for 2013
Content Marketing Institute 100+ Social Media and Content Marketing Predictions for 2013
Convince&Convert 25 Inspired Marketing Predictions for 2013
Customer Think Marketing Game Changers For 2013
Customer Think Top 5 CMO Resolutions for 2013
Daily News Top 10 Smart Marketing Trends for 2013
DBW Ten Bold Predictions for eBooks and Digital Publishing in 2013
Destination CRM.com The Top Six Digital Trends for 2013
Digitalbookworld Ten Bold Predictions for Ebooks and Digital Publishing in 2013
Digitalbookworld Top 12 #DigitalPublishing Twitter Accounts to Follow in 2013
Digitas Distillery Five Days of Digitas Predictions (for 2013): B2B and CRM
Digitas Distillery Five Days of Digitas Predictions (for 2013): Brand Content
Direct Marketing News CMOs declare 2013 the Year of Digital
DM Confidetial The Top 10 Trends Lead-Generation Marketers Should Know About in 2013
eConsultancy 17 digital marketing and ecommerce trends for 2013 by Econsultancy CEO Ashley Friedlein
eConultancy The 2013 CMO Challenge: Content, Digital And Organizational Attribution
Eloqua CMOs You Should Watch in 2013
Email Institute The 2013 CMO Challenge: Content, Digital and Organisational Attribution
Exact Target Inspired Marketing Predictions for 2013
Executive Board 10 Marketing Trends for 2013 You Haven’t Heard
Fast Company 13 Bold Marketing Moves To Try In 2013
Fast Company 5 trends that will shape digital services in 2013
Fast Company The Top 10 Trends for Marketers According to JWT
Forbes CMO Predictions For 2013 — Part 1: MasterCard, Philips, Western Union, MillerCoors
Forbes CMO Predictions For 2013 — Part 2: Ford, Heineken, CVS
Forbes CMO Predictions For 2013 — Part 3: AT&T
Forbes CMO Predictions For 2013 From Ford, Heineken, CVS
Forbes Content Marketing And E-Commerce Tops Digital Marketers Priority List For 2013
Forbes Follow The Money: Digital Marketing Trends For 2013
Forbes Google News Crumbles, And More 2013 Media Predictions
Forbes Is 2013 The Year We Welcome ‘Post-Digital’ Marketing? I Vote Yes
Forbes Six Things Every CMO Needs To Know In 2013
Forrester 2013: The Year of Digital Business
FPS 2013 Will Be ‘The Year Of The Marketer’: The CMO Council
Gartner Gartner Highlights Top Consumer Mobile Applications and Services for Digital Marketing Leaders
Harris CMO Partners Top marketing blogs of 2012
HBR Six Social-Digital Trends for 2013
Hubsot 8 Insightful Marketing Predictions for 2013 and Beyond
HubSpot 20 Marketing Trends & Predictions for 2013 & Beyond
Huffington Post 21 Book Publishing Predictions for 2013
IDC 2013: A Need for Speed in the Transforming Channel Landscape, Says IDC
IDC IDC Releases Chief Marketing Officer Top 10 Predictions for 2013
iMedia Connection 2013 Mobile Marketing/Technology Trends
iMedia Connection 3 digital marketing predictions for 2013
iMedia Connection 6 trends that will shape digital in 2013
iMedia Connection 7 digital marketing trends to watch in 2013
iMedia Connection Digital and Social Marketing Trends for 2013
iMedia Connection The top 6 digital marketing trends for 2013
Interactive Intelligence / IDC IDC Releases Chief Marketing Officer Top 10 Predictions for 2013
JWT 10 trends that will shape consumer mindset and behavior in 2013
JWT Blog What’s Big? 100 Things to Watch in 2013
Landor Landor’s 2013 trends forecast: Eight hot topics
Landor Trend two: Brand Purpose
Leadership Top 5 CMO Resolutions For 2013
MarketingWeek Key digital marketing trends for 2013
Mashable 4 Best Practices for Digital Marketers in 2013
Mashable 5 Marketing Predictions For 2013
MediaWeek Display Predictions for 2013
Memeburn 5 aspects of digital marketing you should be thinking about in 2013
MIA Kelsey CMO.com’s Expert Panel: 2013 All About ‘Better Data’ and ‘Better Content’
Miami Herald 13 Small Business Marketing Trends To Watch In 2013
Millward Brown Digital & Media Predictions 2013
Net Imperative 10 Digital Trends In 2013: ‘Data porn’, ‘Digital Health’ And The UX Of Social
Optify Optify Identifies Key Trends for Digital Marketing Industry in 2013
Phizzle Phizzle Identifies Top 2013 Digital Marketing Trends
Prosar.com Top Marketing Trends for 2013
Ragan.com 7 content marketing trends to watch for 2013
RightIntel 8 Insightful Marketing Predictions for 2013 and Beyond
RobotForce.com Top Marketing Trends Every Small Business Needs to Know for 2013
Search Engine Watch 5 Trends Shaping SEO & Content Marketing in 2013
Search Marketing B2B Marketing Predictions for 2013
SearchEngineWatch Social PR Tips to Get Fit for 2013 Digital Marketing
Silverpop Silverpop Highlights Key Digital Marketing Trends for 2013 in New eBook
Smart Insights 5 key social media priorities for marketers in 2013
SocialMedia Today 2013 Digital Marketing Predictions
SocialMedia Today 2013: The Year of Integrated Digital Marketing
SocialMedia Today Marketing Trends for 2013 and beyond
Techpaparazzi Top Marketing Trends That will give you Edge
The Marketing Automation Alert 5 key social media priorities for marketers in 2013
The Search Agents The Search Agency 2013 Predictions
TheIDM.org 10 Digital and IT Trends for 2013
TheMediaOnline Trends 2013: Big data, content marketing and mobile first