Gamification can be defined as the emerging trend of applying game-design techniques to non-game situations and applications. The recent hype around Gamification is how enterprises are beginning to employ gaming techniques to business processes. The main objective with gamification is influence employee or customer behavior in order to motivate them, in a fun and entertaining way, to solve a problem or execute a business process. There are many potential applications of Gamification across all business processes. Gartner has said that they believe 70% of the Fortune 2000 corporations will have implemented a Gamification application by 2014.
Trends in Gamification for 2013
Gamification Grows Up: As the media buzz from 2012 continues, case studies highlight successful uses of gamification and Business Leaders realize there is business value.
Designing for Success: Case Studies and Industry Best Practices will reveal significant differences in design requirements depending on desired outcome.
Gamification is not easy: Successful implementations of Gamification can require significant upfront planning and design work.
Integration with Mobile, Social & Collaboration Platforms: Users increasingly prefer gamification efforts that are integrated with existing mobile, social and collaboration platforms.
Large Enterprise App Vendors Experiment: Expect large application vendors to experiment with embedding Gamification techniques directly into business applications.
Gamification Analytics: Expect innovative uses of analytics to understand how to optimize gamification techniques in order to influence behavior.
Significant Benefits: In 2013, there will be increased industry case study examples that demonstrate the value a cohesive, connected and playful team can achieve via gamification.
Skills and Training: Large enterprises will look to invest in developing skilled resources in Gamification design and development.
Gamification Services: Lack of experience with Gamification will drive increased interest in Gamification Consultants.
The Trend Report
Check out the embedded slides below or go download a copy for your own use.
The past year has been characterized by the consumerization of IT for most businesses, and the rising popularity of smartphones and tablets entering the workplace continues to intensify. The BYOD trend refers to the enterprise policy of allowing employees to use their personally owned devices (laptops, smartphones, tablets) to access enterprise information and applications. In 2013, companies will need to have policies and solutions in place to ensure cost-effective, productive and efficient bring your own device (BYOD) workplaces.
2013 Trends in BYOD
Number of Devices: Many workers today are carrying three devices: Laptop, Tablet and Smartphone.
Diversity of Devices: Different manufacturers and different operating systems.
Increased IT Responsibilities: IT departments ramp up to handle Mobile Device Management and Security requirements
Best Practices / Case Studies: As BYOD programs increase, demand will increase for industry-wide best practice and case study documentation.
Geographic Differences: BYOD programs need to be customized by geographic region.
Moble Device Policies: Enterprises develop guidelines/standards for employees to follow
Mobile Workforce Training: Leading edge organizations develop and provide mobile device and mobile app trainings as part of their BYOD program
What’s the ROI of BYOD?: With the increased Mobile Device Management requirements, look for CFOs to evaluate whether BYOD really saves any real money
BYOD Trend Report
Head on over to Slideshare where you can download my report
I’ve posted “Mobile Computing: A 2013 HorizonWatching Trend Report” out on Slideshare and have embedded the presentation below. This report provides an overview on the Mobile Computing trend for those of you who are interested in learning more about the mobile trend, which we all know is very hot. This report contains summary information as well as insights into what trends we might see around the Enterprise Mobile Computing topic during 2013.
In 2013, the shipment of smartphones and tablets is expected to exceed that of traditional personal computers, including laptops. Enterprise workers want and expect to be able to be productive while away from the office. CIOs need to find ways to leverage mobile in a positive way for the enterprise. This includes developing new mobile applications, working with business leaders on new mobile business strategies, and securing enterprise data. Suffice to say, Mobile is such a big trend that it must be a core component of every organization’s IT strategy.
Trends in Enterprise Mobile Computing for 2013 I’ve developed the following list of trends to watch around the Enterprise Mobile topic in 2013.
Mobile App Developers Are Popular: As businesses find new ways to harness mobility in 2013, the demands for specialized apps and support will only increase.
HTML5 comes on board: Android and iOs have the market for the moment, but developers are also interestd in HTML5
Consumerization: BYOD is here to stay….and Consumerization leads to other related BYOs (personal cloud, app stores, Windows 8, etc.)
Mobile Device Management: Growth in BYOD programs will lead to increased populartity of MDM solutions and services
Mobile Collaboration: Social Business trend drives need for new mobile collaboration capability
Video Streaming: Live and recorded videos embedded into mobile business processes
Mobile Assistants: Workers demand enterprise versions of Watson/Siri for mobile search and productivity apps
Mobile Analytics and Visualization Apps: New analytical and visualization solutions will be developed and deployed for remote and mobile workers.
Mobile Clouds: Enterprises will develop and deploy mobile clouds for specific apps
Mobile Payments: Employee expenses paid via mobile. Business accepting payments for products solutions and services via mobile
Increased Need for Speed: Big data, analytics, social, and mobile video will drive demand for faster mobile networks
CIO Leadership: CIOs take lead in managing the enterprise mobile strategy, including developing new business models, embedding mobile technology innovations into processes, and protecting mobile data.
Enterprise Mobile Computing: A 2013 HorizonWatching Trend Report