Data Visualization: A 2013 HorizonWatching Trend Report

Embedded below is my deck from Slideshare titled Data Visualization: A 2013 HorizonWatching Trend Report.   Enjoy!

Big Data and Analytics are such powerful trends in the media that Data Visualization often gets overlooked…or is an afterthought.  It should not be that way.  You can do a great job of implementing Big Data and Analytics solutions but if you can’t display the insights to decision makers in a format that helps them quickly understand the insights and the implications of those insights, then you are not helping them make business decisions.

Wikipedia defines Data Visualization as “the study of the visual representation of data, meaning “information that has been abstracted in some schematic form, including attributes or variables for the units of information.” Wikipedia (link)

I believe in 2013 we will see (we need to see) increased attention placed on the importance of Data Visualization as a separate important trend topic. The explosive growth in Big Data…both structured and unstructured is resulting in large databases and data warehouses that contain critical information that can aid in the process of making decisions. Advanced analytics software is getting better at pulling the insights out of that information, however Business Leaders need the insights presented in simple visual formats that aid and speed decision making. That’s where data visualization solutions can help.

Data Visualization Trends for 2013

  1. Awareness: In 2013, there will be increased awareness of the benefits of data visualization, leading to more requests for information, demos, and case studies.
  2. Growth: Focused vendors like Tableau and Spotfire continue to innovate and grow at a rapid pace as decision makers demand improved data visualization capability.
  3. Large Vendors: Larger IT vendors will increase investments in this market to complement Big Data and Analytic capabilities.
  4. Self Service: The self service trend extends to visualization tools as users want to be able to manipulate the data, simulating expected changes in data in real-time to see impact
  5. Mobile: There will be increased demand for data visualization capabilities on tablets and smartphones.
  6. Simple is Better: Most decision makers value simple over complex visualizations with lots of ‘bells and whistles’.
  7. Telling a Story: Visualizations that tell a story are preferred, resulting in a need for analysts who can craft a good story.
  8. Hall of Fame: Vendors develop websites that highlight best of breed visualization examples to help educate and sell.
  9. Augmented Reality: AR is still an emerging technology, but enterprises will continue to experiment with it as a way to display information in real-time and context aware situations.
  10. 3D Visualizations: Used in product development for years, 3D is being increasing applied to business analytics as a way of helping decision makers understand insights in big data.

Data Visualization – A 2013 HorizonWatching Trend Report