Friday Gadget: Augmented Reality Business Card

As gaming technology continues to advance at a rapid pace, we will begin to see that gaming technology make its way into everyday applications.  Augmented reality is an emerging technology that I’ve been increasingly fascinated with as it will further blur the line between what's real and what is generated by computers by enhancing what we see, hear, feel and smell.  I fully expect future movie goers will be experiencing AR in local theatres.

So I was looking for an example of how AR technology could be applied in the business environment and found a neat video I’ll embed below.  In the video, you’ll see a cool augmented reality business card created by James Alliban

In the video James shows a business card with a distinctive pattern on it to a computer equipped with a cheap web camera.  Software on the computer automatically renders a simple 3D object (attached to the card as it moves around in 3D) and plays a short video about the person whose business card is shown.  A nice idea if you want to convey more information about yourself than can possible fit on a paper business card. 

AR Business Card from James Alliban on Vimeo.

If you know of other neat AR applications for business, please comment with a link….thanks!